top of page
hi, i'm
-----------------------------
a new martech, in a new on-the-Go Media market, a platform with the highest level of technology and data science for delivering real impacts. Here, advertisers can connect with the latest in media management and marketing.
\pashe 1: conducting a benchmark, understanding our clients, their competitors, innovations, communication channels, and market potentials
\pashe 2: build the brand on paper before starting the development, thus conducting a SWOT analysis and constructing the mission, vision, and values.
\pashe 3: we have reached the point of combining the first two phases to generate our entire foundation, including elements, colors, tones and subtones, brand personas, and more.
\pashe 4: brand development sought something light yet strong, something charismatic yet conveying respect. That's how the construction process unfolded.
---------------------
scroll
mission, vision,
and values
in the first part, our work aimed to visually identify what represents us and define capturing the essence of the institution. Along with this, we aimed to bring synergy by establishing our tone of voice and glossary.
\mission: To provide a unique system for campaign planning, metrics, and post-sales to impact the target audience quickly, simply, and with real-time metrics.
\vision: to develop innovative technologies and high-quality software to create new markets and opportunities, always accessible at any time and on any device.
\values: investing in people is our greatest virtue. We work with ethics, transparency, and simplicity, seeking prosperity for all with social and environmental responsibility
----------------------------------------------
now that we understand it visually, how can we define it in words?
NOVIDADES
IMPACTO
REAL TIME
segmentaR
target
programaR
contexto
COMPRA
on
the
go
geolocalizaR
TEMPO
AGILIDADE
VANTAGENS
TECNOLOGIA
DADOS
FACILIDADE
LEADS
PROGRAMATICA
I
And here I am, with my new look.
antes
-----------------------------
depois
/creative
brand
brand
and a new
i'm a young Brazilian, aged 25-29, passionate about programming and technology. I am enthusiastic, communicative, always seeking practical and efficient solutions. I am willing to help and deliver exceptional results. I enjoy being communicative, clear, and direct. I prefer to be didactic when the subject is complex. I avoid appearing arrogant and always seek dialogue. I use a youthful language with abbreviations and emojis, while respecting the language's norms, whatever they may be
persona
tone of voice
“Hi, i'm Bebot. i was born from programming and i make my users' lives easier. i'm always striving to stay up-to-date to keep pace with the market and present myself in a more precise manner. This way, i simplify the lives of my users to provide the best experience in the market.😊
“
“
For the construction of the logo, we used the golden ratio, also known as the Fibonacci sequence.
the golden rati
the golden ratio is a mathematical and geometric relationship widely used in art, architecture, and design, providing harmony and visual balance. Represented by the irrational number phi (φ), approximately 1.618, it is one of the many aesthetic tools available to architects and designers. Its application is based on its pleasing aesthetics, historical tradition.
eeling of balance, connection with nature, and aesthetic appeal, although it is not an absolute rule, and other aesthetic principles are also valid. Each project can be influenced by individual preferences and specific objectives.
lines
circles
building our typography
building our elements
final logo
/our
elements
scroll
primary colors
#BF41A9
R 15 | G 15 | B 15
C 80% | M 70% | Y 60% | K 90%
#8c00d7
R 140 | G 0 | B 215
C 70% | M 85% | Y 0% | K 0%
-----------------------------
secondary colors
#ff00000
R 255 | G 0 | B 0
C 0% | M 90% | Y 95 | K 0%
#fb6001
R 250 | G 95 | B 0
C 0% | M 70% | Y 95% | K 0%
#92d051
R 145 | G 205 | B 80
C 50% | M 0% | Y 80% | K 0%
#09abe9
R 10 | G 170 | B 235
C 70% | M 15% | Y 0% | K 0%
-----------------------------
icons
-----------------------------
3D
-----------------------------
elements
/give it a Bebot twist in your way of thinking
thanks;)
-----------------------------
bottom of page